In the beginning Posted October 25, 2012

I’m often asked how I was able to turn a 250 square foot, mall cafe into an international restaurant franchise company. But, to tell you the truth I don’t believe I can narrow it down to one thing. Let’s just say it was a combination of factors namely a willingness to take a risk, a good, smart woman by my side, and a strong will to succeed. Quite honestly, it was a pretty simple idea at first. We knew we could fill a niche for the typical mall customer who wanted something fresher and tastier than the fried, greasy food we had in malls back in 1995. That gave us the idea of a fresh food cafe in the mall that was all about quality food a fast casual atmosphere. We took our plans to the mall manager and within weeks started up our new concept. The rest is history. I started franchising the business in 1998. We signed our first franchisee in 1999, and got the first franchised location open in Oklahoma City that same year. That franchisee is still operating her Camille’s Sidewalk Cafe to this day. I created Beautiful Brands in 2007 as a way to help others succeed and that’s where I am today. My company, Beautiful Brands, now consults with other retail and restaurant concepts that have successful business models that could benefit from franchising. We help great concepts that have superior menus and unique qualities, and build a brand around them. We help turn them into replicable models that are efficient, streamlined, and beautifully branded. Creating your own destiny. Innovating. Taking the initiative. Forming your future. These have been my mantras over the years and what has taken us from a single store concept to one of the fastest growing franchise companies in the world. Remember, success is only an idea away. Learn to dream big and never be afraid to fail.